{"id":4058,"date":"2021-12-23T18:28:30","date_gmt":"2021-12-23T17:28:30","guid":{"rendered":"http:\/\/www.cechova.sk\/?p=4058"},"modified":"2022-03-29T20:51:17","modified_gmt":"2022-03-29T18:51:17","slug":"nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach","status":"publish","type":"post","link":"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/","title":{"rendered":"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho  z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch"},"content":{"rendered":"<p>Od 1. febru\u00e1ra 2022 nov\u00fd z\u00e1kon o elektronick\u00fdch komunik\u00e1ci\u00e1ch \u00faplne nahrad\u00ed s\u00fa\u010dasn\u00fa pr\u00e1vnu \u00fapravu. Ak\u00e9 zmeny sa bud\u00fa od 1. febru\u00e1ra 2022 vz\u0165ahova\u0165 na priamy marketing a nastavenia s\u00faborov cookies? Ak\u00fd dopad maj\u00fa uvo\u013enen\u00e9 pravidl\u00e1 nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch na market\u00e9rov a u\u017e\u00edvate\u013eov? Ako upravi\u0165 z\u00edskavanie cookies po 1. febru\u00e1ri 2022?<\/p>\n<p>O t\u00fdchto zmen\u00e1ch sa do\u010d\u00edtate v prvej \u010dasti n\u00e1\u0161ho Legal Alertu, ktor\u00fd pre V\u00e1s pripravili pr\u00e1vnici z na\u0161ej kancel\u00e1rie, advok\u00e1tski koncipienti, Zuzana Zol\u00e1kov\u00e1 a Jozef Liday, advok\u00e1t Miroslav Za\u0165ko a partnerka Simona Hal\u00e1kov\u00e1, z na\u0161ich t\u00edmov, ktor\u00e9 sa venuj\u00fa ochrane osobn\u00fdch \u00fadajov a regul\u00e1cii v sektore elektronick\u00fdch komunik\u00e1ci\u00ed.<\/p>\n<p>Nadch\u00e1dzaj\u00face zmeny v regul\u00e1cii elektronick\u00fdch komunik\u00e1cii vypl\u00fdvaj\u00face z lok\u00e1lnej implement\u00e1cie Smernice Eur\u00f3pskeho parlamentu a Rady, ktorou sa stanovuje eur\u00f3psky k\u00f3dex elektronick\u00fdch komunik\u00e1ci\u00ed (EECC) bud\u00fa predmetom osobitn\u00e9ho \u010dl\u00e1nku, ktor\u00fd bude pokra\u010dovan\u00edm tohto Legal Alertu.<\/p>\n<p>Cel\u00fd Legal Alert je dostupn\u00fd <a href=\"http:\/\/www.cechova.sk\/wp-content\/uploads\/2022\/03\/legal-update-novy-zakon-o-elektronickych-komunikaciach-part-no-1-23-12-2021.pdf\">TU<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Od 1. febru\u00e1ra 2022 nov\u00fd z\u00e1kon o elektronick\u00fdch komunik\u00e1ci\u00e1ch \u00faplne nahrad\u00ed s\u00fa\u010dasn\u00fa pr\u00e1vnu \u00fapravu. Ak\u00e9 zmeny sa bud\u00fa od 1&#8230;.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","filesize_raw":"","footnotes":""},"categories":["1","2","11","12","20","21","32","33"],"class_list":{"0":"post-4058","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-dalsie-publikacie","8":"category-financial-law-news","9":"category-european-community-law-news","10":"category-aktuality","11":"category-pravne-novinky"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch - \u010cechov\u00e1 &amp; Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch - \u010cechov\u00e1 &amp; Partners\" \/>\n<meta property=\"og:description\" content=\"Od 1. febru\u00e1ra 2022 nov\u00fd z\u00e1kon o elektronick\u00fdch komunik\u00e1ci\u00e1ch \u00faplne nahrad\u00ed s\u00fa\u010dasn\u00fa pr\u00e1vnu \u00fapravu. Ak\u00e9 zmeny sa bud\u00fa od 1....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/\" \/>\n<meta property=\"og:site_name\" content=\"\u010cechov\u00e1 &amp; Partners\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-23T17:28:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-29T18:51:17+00:00\" \/>\n<meta name=\"author\" content=\"cechova\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Autor\" \/>\n\t<meta name=\"twitter:data1\" content=\"cechova\" \/>\n\t<meta name=\"twitter:label2\" content=\"Predpokladan\u00fd \u010das \u010d\u00edtania\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 min\u00fata\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/\",\"url\":\"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/\",\"name\":\"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch - \u010cechov\u00e1 &amp; Partners\",\"isPartOf\":{\"@id\":\"https:\/\/www.cechova.sk\/#website\"},\"datePublished\":\"2021-12-23T17:28:30+00:00\",\"dateModified\":\"2022-03-29T18:51:17+00:00\",\"author\":{\"@id\":\"https:\/\/www.cechova.sk\/#\/schema\/person\/0815c9b657126cba96d63fbe4eabd0a8\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/#breadcrumb\"},\"inLanguage\":\"sk-SK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.cechova.sk\/sk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.cechova.sk\/#website\",\"url\":\"https:\/\/www.cechova.sk\/\",\"name\":\"\u010cechov\u00e1 &amp; Partners\",\"description\":\"Len \u010fal\u0161ia WordPress str\u00e1nka\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.cechova.sk\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sk-SK\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.cechova.sk\/#\/schema\/person\/0815c9b657126cba96d63fbe4eabd0a8\",\"name\":\"cechova\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sk-SK\",\"@id\":\"https:\/\/www.cechova.sk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1cad393d5bb0ac8c9aaca1e510dfd58f4674fbb2973e6c457f426499b52b67b4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1cad393d5bb0ac8c9aaca1e510dfd58f4674fbb2973e6c457f426499b52b67b4?s=96&d=mm&r=g\",\"caption\":\"cechova\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch - \u010cechov\u00e1 &amp; Partners","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/","og_locale":"sk_SK","og_type":"article","og_title":"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch - \u010cechov\u00e1 &amp; Partners","og_description":"Od 1. febru\u00e1ra 2022 nov\u00fd z\u00e1kon o elektronick\u00fdch komunik\u00e1ci\u00e1ch \u00faplne nahrad\u00ed s\u00fa\u010dasn\u00fa pr\u00e1vnu \u00fapravu. Ak\u00e9 zmeny sa bud\u00fa od 1....","og_url":"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/","og_site_name":"\u010cechov\u00e1 &amp; Partners","article_published_time":"2021-12-23T17:28:30+00:00","article_modified_time":"2022-03-29T18:51:17+00:00","author":"cechova","twitter_card":"summary_large_image","twitter_misc":{"Autor":"cechova","Predpokladan\u00fd \u010das \u010d\u00edtania":"1 min\u00fata"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/","url":"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/","name":"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch - \u010cechov\u00e1 &amp; Partners","isPartOf":{"@id":"https:\/\/www.cechova.sk\/#website"},"datePublished":"2021-12-23T17:28:30+00:00","dateModified":"2022-03-29T18:51:17+00:00","author":{"@id":"https:\/\/www.cechova.sk\/#\/schema\/person\/0815c9b657126cba96d63fbe4eabd0a8"},"breadcrumb":{"@id":"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/#breadcrumb"},"inLanguage":"sk-SK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.cechova.sk\/sk\/nevyziadana-marketingova-komunikacia-a-spracuvanie-cookies-suborov-podla-noveho-zakona-o-elektronickych-komunikaciach\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.cechova.sk\/sk\/"},{"@type":"ListItem","position":2,"name":"Nevy\u017eiadan\u00e1 marketingov\u00e1 komunik\u00e1cia a sprac\u00favanie cookies s\u00faborov pod\u013ea nov\u00e9ho z\u00e1kona o elektronick\u00fdch komunik\u00e1ci\u00e1ch"}]},{"@type":"WebSite","@id":"https:\/\/www.cechova.sk\/#website","url":"https:\/\/www.cechova.sk\/","name":"\u010cechov\u00e1 &amp; Partners","description":"Len \u010fal\u0161ia WordPress str\u00e1nka","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.cechova.sk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sk-SK"},{"@type":"Person","@id":"https:\/\/www.cechova.sk\/#\/schema\/person\/0815c9b657126cba96d63fbe4eabd0a8","name":"cechova","image":{"@type":"ImageObject","inLanguage":"sk-SK","@id":"https:\/\/www.cechova.sk\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1cad393d5bb0ac8c9aaca1e510dfd58f4674fbb2973e6c457f426499b52b67b4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1cad393d5bb0ac8c9aaca1e510dfd58f4674fbb2973e6c457f426499b52b67b4?s=96&d=mm&r=g","caption":"cechova"}}]}},"_links":{"self":[{"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/posts\/4058\/"}],"collection":[{"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/posts\/"}],"about":[{"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/types\/post\/"}],"author":[{"embeddable":true,"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/users\/2\/"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/comments\/?post=4058"}],"version-history":[{"count":5,"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/posts\/4058\/revisions\/"}],"predecessor-version":[{"id":4065,"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/posts\/4058\/revisions\/4065\/"}],"wp:attachment":[{"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/media\/?parent=4058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cechova.sk\/sk\/wp-json\/wp\/v2\/categories\/?post=4058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}